RTO MANAGER SERIES 2027 | OPERATIONS | WORKSHOP 21 OF 30

Make sure what you promise matches what the RTO can deliver

Align recruitment, marketing & sales activity with the program the RTO can actually deliver.

Marketing shapes learner expectations & creates consumer, reputational & operational risk before enrolment begins. The management challenge is not simply to have a policy, form or procedure in place... It is to make ownership, decision rights, controls & evidence visible enough that managers can see whether the function is operating as intended & intervene when it starts to drift.

Can we substantiate what we are promising & does the promise match actual delivery?

Examine where responsibilities sit, what controls should operate, what information management should be able to see & which exceptions or indicators should trigger review, escalation or corrective action.

10% discount! for VET PD Series subscribers - Use your Voucher Code when registering!

+ Takeaways

Workshop resource pack included!

 

Live event details

Date: Thursday 5 August 2027

Time: 12.30 pm-4.30 pm AEST (Sydney/Melbourne/Brisbane)

4 hours - Live online - Yes! Recording with 90 day replay access

 

Why this matters

Ownership | Controls | Evidence | Monitoring | Escalation | Effectiveness

Marketing shapes learner expectations & creates consumer, reputational & operational risk before enrolment begins.

 

What we'll cover

  Establish marketing & recruitment controls

  Ensure claims are accurate & supportable

  Manage approval & version control

  Monitor recruitment channels, agents & incentives

  Correct misleading or outdated information quickly

 

How the workshop works

Workshop activities combine practical management guidance, real RTO scenarios & hands-on work in a tomorrow.vet Ops Workspace.

Consider purpose & requirements, assess current systems, use practical tools & finish with a clear action plan for effective operations.

 

Who should attend

• RTO managers & marketing leaders
• student recruitment & admissions personnel
• business development managers
• quality personnel who approve or monitor public representations

 

Your workshop resource pack includes:

Advertising & Marketing Policy
Consumer Protection Policy
Information Provision Policy
Marketing Plan
Marketing Registers
Consent to Use
Course Guide Template
Advertising Marketing Collateral Review Checklist
Social Media Post Checklist
AI-generated Content Checklists
Marketing Collateral Approval Form
Performance & Outcome Monitoring - Marketing
Stakeholder Survey - Student Recruitment & Marketing
Stakeholder Survey - Website
Internal Audit Tool - Marketing Compliance
Internal Audit Tool - Student Recruitment & Marketing Processes
Internal Audit Tool - Website Compliance

 

Our presenter

Phill Bevan - vetr Community Advisor
Master of Education (Further Education & Training), elearning & competency based assessment focus.

Phill is one Australia’s most qualified & experienced VET experts, with 27+ years’ experience working with hundreds of public, not-for-profit, private & enterprise VET providers. He specialises in strategic execution, quality management systems & standards implementation - with supporting technology - offering unparalleled expertise in aligning organisational strategy with regulatory compliance & quality outcomes.

A three-time BRW Fast 100 listed entrepreneur, Phill has founded & led various consultancy, technology & education businesses, including running his own national private VET college that supported 25,000+ students over a 12 year period - where he undertook the management of funding/subsidy contracts in all Australian states. He has led various strategy projects with well-known brand public institutions, government-owned enterprises & departments, universities & private sector entities.

Phill has held international certification with Exemplar Global & Fellow status with the AHRI. Holding ten tertiary qualifications, including VET qualifications from the BSZ, TAA, & TAE training packages at Certificate IV & Diploma levels, Phill combines academic rigour with practical application. His extensive experience includes successfully guiding diverse organisations through complex regulatory landscapes, leveraging his strategic insight & quality systems expertise to drive sustainable business improvements. His in-depth knowledge spans all key VET sector operating requirements. He has established many new RTO operations over the last three decades - including for a publicly-listed brand & for a public university - & has achieved ISO certification for VET providers where desired. He has led implementation of new Quality Management Systems (QMS) in government departments, public companies, universities, national associations & large private RTO networks.

In his various consultancy firms, Phill has managed contracts with State Government departments, AusIndustry & a six year engagement with Indigenous Business Australia (IBA), supporting local indigenous business owners & projects. He has undertaken governance training with 500+ private, not-for-profit & government-owned enterprise directors & supported succession planning approaches with 100+ small business owners.

Having installed his first LMS in 2001, Phill has supported 200+ web-based technology implementations including solutions with numerous ASX top 50 companies. Multi-award winning implementations include multiple LearnX awards for St Lukes Health Insurance & vetr Community projects, & the recognition of CYPHER LEARNING global ‘Customer of the Year - Operational Efficiency Award’ for his LMS implementation with the Vanuatu Institute of Technology (VIT). His previous technology companies developed well known VET tech products including ‘VETenrol’ & more recently ‘RTOApply,’ while his previous national RTO data centre operations supported back-end records management for national & enterprise-based VET providers.

As a qualified auditor (DipQA), Phill has conducted 500+ internal & external audits, including as a lead auditor in external audits for a National Regulator, & has provided invaluable support to myriad VET providers during 70+ ASQA regulator audits across six states & territories.

Phill’s strategic approach & proven track record make him a sought-after advisor for organisations across various industry sectors aiming to maintain a robust strategic fit & achieve quality-focused operational performance.

Related workshops

• Managing Training Programs
• Managing Pre-enrolment, Application & Credit Transfer
• Managing Third-party Arrangements
• Managing Complaints & Appeals

 

Part of the RTO Manager Series 2027

This workshop is part of the RTO Manager Series 2027, a year-long management development & implementation program covering the key VET Provider operational functions.

Full Series access includes all 30 workshops, replay access, practical resource packs & 12 months of tomorrow.vet Premium. Team & Organisation options allow different personnel to attend different topics.

Explore the complete RTO Manager Series 2027

 

A CPD Statement is available on completion of the event’s activities.

 

Workshop FAQ

Is this workshop live?
Yes. The workshop runs live online from 12.30 pm to 4.30 pm (Sydney/Melbourne/Brisbane time).

Is a replay included?
Yes. Replay access is included, with 90 day replay timeline.

Are practical resources included?
Yes. The workshop includes a practical resource pack designed to support implementation of the topic.

Will I receive a CPD Statement?
A CPD Statement is available on the completion of event activities.

Is this part of a larger series?
Yes. Explore the complete RTO Manager Series 2027