VET Marketing Essentials
Course
Implement robust & effective marketing practices
Register now for this short video micro learning update on marketing concepts & practices in the Australian vocational education & training sector. A clear, practical understanding of how to meet the SRTO 2025 marketing & advertising requirements while also staying on the right side of the Australian Consumer Law. Participants will explore the rules for marketing and promotion, how to correctly represent training products, and the do’s & don’ts for using government funding statements and national logos. We’ll also cover obligations when engaging third parties or recruiters, and how to avoid the common mistakes that lead to compliance issues or regulatory action.
The course also steps through modern marketing channels, including websites, social media, telemarketing and digital campaigns, highlighting where providers face the most risk and how to build systems that protect your organisation. With strategies for effective monitoring, approvals and ongoing review, you’ll leave with practical tools to manage collateral, train your personnel, and put in place compliance processes that support strong student outcomes and a trustworthy reputation.
A great overview or refresher for VET practitioner currency!
+ Takeaways
Marketing Monitoring Checklist - SRTO2025
Free! for VET PD Series subscribers - Register via your vetr portal dashboard.
2 hours in duration.
240+ course registrations
What we cover...
Overview of marketing requirements for VET Providers
How does Australian Consumer Law apply?
Telemarketing considerations
What about our website & social media?
Strategies for marketing success
Effectively monitoring & managing collateral, approvals & practices
Key tips & tricks for ongoing compliance!
Clear & concise
Information designed to help RTO's understand their compliance needs
Very easy to access
Excellent
Very useful information
Questions were highly relevant to the subject matter & focused on core issues
Confirm your understanding of current terms, definitions & requirements.
A Statement of Completion is available on completion of course activities.
CORE AREAS
TRAINING
- The Vocational Education & Training Sector
- Interpret VET policy context
- Operate within VET delivery and compliance frameworks
Here is the course outline:
VET Marketing Essentials
1 hr, 50 min
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Completion
The following statements are received when the course is completed:
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Statement of Completion |