Focus on leading & managing the strategic management process

This course introduces you to the theory and practice of strategic planning and management and optimising a firm’s strategic choices. Throughout your study you will be asked to place yourself in the position of a strategic manager and to manage planning processes, collect data and use tools that support a firm’s quest for a competitive edge and a strong relationship with customers.

To assist you meet this challenge, we will study in detail the various stages that make up the strategic management process and ensure you appreciate not only what occurs but how each step should be conducted to successfully achieve the firm’s strategic purpose and goals.

While we will study how to establish a strategic management process and then guide it though standard activities during the formulation, implementation and evaluation stages, you will be required to appreciate how they will vary with different firms, different contexts and with the people involved. 

You will be expected and encouraged to go beyond the theoretical underpinnings to appreciate how strategic planning is more than a process, it has to be flexible and responsive to environmental turbulence and the specific needs of the firm and the stakeholders involved.

Five key strategy topics 

In partnership with The Institute for Working Futures, join this post-graduate level strategic planning course subject covering the latest in strategy theory and practice.

1. Strategic Planning Foundations
2. Strategic Analysis and Visioning
3. Strategy Formulation
4. Strategy Implementation
5. Strategy Evaluation & Control

Each topic has approximately 8 to 12 sessions. Study for each topic is suggested to be completed over a 2 week period. Up to 10 hours of activities, readings and further, deeper research is allocated each week during these 10 weeks of study with an additional 2 weeks provided for assessment. However, this can vary according to when, where and how intensively you wish to study.

Resources Included: Working Futures Strategic Planning Toolbox - 60+ pages of strategic review & planning tools

Course details

Duration: 13 - 26 weeks

Study Load: 120 - 150 hours

Learning outcomes:

• Assess critical academic thinking and contemporary approaches to the effective management of strategy formulation, implementation and evaluation at an organisational level
• Investigate, analyse and synthesise information required to develop key statements that underpin a firm’s strategic purpose and direction
• Develop a strategic plan for a firm that includes a vision for the future supported by values, goals and key performance measures that demonstrably engage primary stakeholders, leverage the strengths and optimise opportunities for a firm to succeed in a defined environment

Investment:

• $199.00 inc GST (Statement of Completion issued)
  

10% discount for VET PD Series subscribers - Use your Voucher Code when registering!